With a career in marketing and media, Beverly Farmer is the co-founder and CEO of Women in
Wine. This position sees her at the controls of driving the company vision of being a recognised
wine producing company that is owned and controlled by women. Combining her skills for
developing strategy, a people’s person with excellent marketing and communication skills makes
her hands on leader who has basically been involved in every project the company has undertaken.
Beverly’s passion for the empowerment and upliftment of women started when she worked at a NGO and met the most amazing women who are committed to the development of their community by establishing crèches and youth development programmes amongst others. These women give unconditionally of themselves to their community without ever expecting something in return and in most cases without the assistance of the owner of the farm.
Beverly’s career highlights are numerous and she has held various positions within the wine industry. Her comprehensive knowledge of business systems and a natural entrepreneurial flair resulted in the company’s growth and success. She is most proud of the Women in Wine’s recognition as candidate of the drinks business Magazine (UK) for the Ethical Trade Business Award in 2009.
A mentor by nature, one of Beverly’s strengths is her ability to recognize and develop the often- untapped potential within others. She thrives on transferring her skills and knowledge, seeing people grow to their full ability, embracing their differences and finding common ground and goals.
Katy is the Chairperson of the Women in Wine Farm Workers Trust. Her role is to represent
the farm workers in the workplace and address their needs. Her journey in the wine industry
started 24 years ago where she worked as a general worker at Simonsig – a leading family
owned estate. Little did she know that the world of wine would expand her horizons beyond
Today she works in the packaging section of the farm and her duties include labelling and packaging of the finished product. Her passion for empowering women has made her an advocate for women being over-looked in the industry. “Women are also breadwinners and should therefore enjoy the same benefits as men and should be remunerated on the same salary scale as their male colleagues.” says, Katy.
Apart from being a fierce fighter for others, Katy is well respected in her community and also a dedicated single mother of two daughters and two grandsons, aged 8 and 3. She enjoys watching television and reading a good book.
She is driven by her dream to want only the best for Women in Wine and is looking forward to see the brand in more supermarket stores locally and internationally. Her goal is to remain a pioneer in the wine industry and focus on promoting diversity.